DUBAI, UAE, March 6, 2026 /PRNewswire/ — As digital asset markets face renewed volatility and investor sentiment turns cautious, Bybit and Tether, the largest company in the digital asset industry today, announced an expanded collaboration centered on tokenized gold, launching the joint “Golden Season” initiative with more than $1 million in gold-backed rewards. The program builds on the two companies’ long-standing collaboration around liquidity, stablecoin infrastructure, and asset tokenization, reflecting a shared focus on delivering stability and real-world value to crypto investors during turbulent markets. Standing With Users When It Matters Most With the crypto Fear & Greed Index recently touching extreme-fear levels and bitcoin trading well below recent highs, we believe the timing calls for solutions that help investors protect capital while staying engaged in digital markets. “The real test of a platform is not how it performs in bull markets, but how it supports users when markets turn,” said Helen Liu, Co-CEO of Bybit